Presentations

Sample of Talks

  • Creating a Culture for Relentless Innovation
  • Understanding Virality: Model, Patterns, and Drivers
  • Halo (Spillover) Effects in Social Media
  • Crowdsourcing Ideas for Innovation
  • Innovation of Firms Across Nations
  • Total Stock Market Returns to Innovation
  • Extracting Dimensions of Latent Quality from Online Chatter
  • The impact of online chatter on stock market returns
  • Understanding perverse brand halo effects in online chatter
  • Breaking the Incumbent’s Curse
  • New Tools and Metrics for Innovation
  • Pitfalls of Pioneering and Strategies for Late Entry
  • True Causes of Enduring Market Leadership
  • The Value of Quality
  • Managing Technological Evolution
  • Decoding Disruption
  • Global Takeoff of New Products
  • International Diffusion of New Products
  • Quality Versus Network Effects in the Success of New Products
  • Global Consumer Innovativeness
  • Indirect Netwrok Effects in New Product Growth
  • Getting a Grip on the Saddle of New Product Growth: Cascades, Chasms and Cycles
  • Does Advertising Really Wordk: When, Where and How
  • Measuring Advertising Effectiveness in the New Economy
  • Effective Advertising
  • Advertising Appeals in Evolving Markets

Sample of Audiences for Talks and Keynotes

 Business Clients

  • Microsoft
  • Proctor & Gamble
  • Sony Entertainment
  • Accenture
  • HP
  • Infosys
  • Wipro
  • Reliance
  • Lever Brothers
  • Clorox
  • Whirlpool Corporation
  • Cadbury Schweppes
  • Xerox
  • Kellogg
  • Nestle
  • British Petroleum
  • TNS
  • Bowater Scott
  • Nicholas Kiwi
  • White Wings
  • Resources Global, Inc.

Universities

  • Harvard Business School
  • Wharton School, University of Pennsylvania
  • Northwestern University, Kellogg School of Management
  • Caltech
  • Cambridge University
  • Duke University, Fuqua School of Business
  • Michigan’s Ross School of Business
  • Berkeley’s Hass Business School
  • Dartmouth’s Tuck School of Business
  • UCLA’s Anderson School of Management
  • Columbia Business School
  • Emory University’s Goizueta Business School
  • London Business School
  • Cornell University’s Johnson School
  • UT Texas’ McCombs School of Management
  • MIT Sloan Business School
  • University of California, LA
  • University of California, Irvine
  • Florida’s Warrington College of Business
  • Notre Dame’s Mendoza School of Business
  • INSEAD
  • University of Minnesota, Carlson School of Management
  • Pittsburgh’s Katz School of Business
  • Penn State University
  • Erasmus University
  • HEC University
  • Bucconi University
  • Southern Methodist University

Business Conferences

  • Silicon Valley Innovation Summit
  • TechSparks Conference, Bangalore
  • Institute for the Study of Business Markets, Annual Board Meeting
  • SiliconBeach@USC
  • Conference Board
  • Product Development and Management Association (PDMA)
  • High Level Forum
  • Innovation In Large Organizations (ILO)
  • Measuring Advertising Performance
  • Marketing Science Institute, Conferences
  • World Advertising Association
  • Center for Telecommunications Management
  • Brazilian Food Marketing Conference
  • Advertising Research Foundation
  • The Pricing Institute
  • Public Relations Society of America
  • Institute of International Research (IIR)
  • The Marketplace
  • AMA-Sheth Foundation Doctoral Consortium

Academic Conferences

  • Marketing Science Conferences
  • American Marketing Association Summer Educators’ Conference
  • European Marketing Academy Conference
  • American Marketing Association Winter Conference
  • Product Development and Management Association
  • American Advertising Association
  • American Accounting Association